Product Tag - ANTIOXIDANTS

ANTIOXIDANTS

  • Antioxidants neutralize free radicals produced by various environmental insults such as ultraviolet radiation, cigarette smoke and air pollutants, thereby preventing cellular damage.
  • They help to reduce oxidative stress, free radical formation and thereby slow down the skin damage process and help correct the signs of ageing.
  • Antioxidants are also being used to treat inflammation on the skin conditions like acne and rosacea.
  • Antioxidants can help prevent abnormal skin pigmentation, antioxidants like Vitamin C work as a tyrosinase (an enzyme that stimulates melanin production) inhibitor.
  • Some antioxidants, like vitamin C, can also stimulate collagen production, which is vital for youthful skin.
  • Antioxidants are capable of counteracting the damaging effects of oxidation (free radical damage), they are often described as an army of Pac-Man characters hunting down and gobbling up free radicals.
  • But that’s not exactly right. It’s more accurate to say that antioxidants neutralize rather than destroy free radicals.
  • But however you think of it, balancing the effects of oxidative stress results in less free radical damage.
  • Need proof? Consider a cut apple, which after a short time exposed to air, turns brown as free radical damage (oxidation) does its its dirty work on the fruit’s flesh. Sprinkle those apple slices with antioxidant-rich lemon juice, however, and they remain fresh looking for much longer.
  • Important antioxidants include Vitamin C, Vitamin E, Vitamin A, Coenzyme Q10 (ubiquinone), Polypodium leucotomos
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